3rd Circuit Issues Precedential Opinion Invalidating Trade Dress Protection of a Cookie

Kaisha v Lotte Background Ezaki Glico (“EG”) is a Japanese confectionery company that developed and began selling thin, stick shaped cookies under the trade name “Pocky” in the United States in 1978.  Each cookie has some amount of the length thereof coated with chocolate, flavored cream, and/or nuts.  A portion of the length is left […]